New Auto Group to Sell Cars Online Using Breakthrough Technology, from Sys-Con Media.
Two life-long friends, Katie Bowman Coleman, owner of Bowman Chevrolet in Clarkston, MI and Sam Slaughter, owner of Sellers Buick-GMC in Farmington Hills, MI have merged their dealerships to form the Sellers Auto Group. This new venture, headquartered in Clarkston, will launch a revolutionary technology enabling consumers to buy vehicles online, creating an unprecedented opportunity for car and truck buyers.
“Ninety-five percent of car buyers use the Internet when considering their next lease or purchase,” said Katie Bowman Coleman. “We’ve created YourOnlineDealer.com for customers to not only shop more efficiently, but actually buy or lease online.”
YourOnlineDealer.com will deploy technology that enables visitors to work with a live person or “Auto Guide” using two-way video and co-browsing functionality to explore different makes and models, select interior and exterior colors, choose options, value their trade-in and ultimately, buy or lease – all online.