Auto Retail News

Upgrade envy has drivers trading in cars as often as iPhones, from Automotive News. Mike Fine was perfectly happy with his 2011 Nissan Xterra. Then he got a look at his son’s ride. The 2015 Jeep Grand Cherokee was packed with technology: a touchscr

New Car Buying Service Aims To Eliminate Salespeople, from Driving Sales News. A new car buying service has entered the scene in Southern California that hopes to eliminate car salespeople altogether. According to an article by VentureBeat, car-buyin

The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish, from Automotive Digital Marketing. Thinking differently can cause some anxiety. Just ask Katie Couric & Bryant Gumbel circa 1994. Remember the Super

Getting ‘Aggressive’ Means Investing in the Dealership’s Marketing Today for Tomorrow (and today), from Dealer Authority. We’ve been told that our blog titles can be confusing. It’s my hope that the trend does not translate over to our prod

Service and Millennials: The Keys to Winning Their Business, from Dealer Marketing Magazine. Keeping the service bays full along with a constant flow of customers in the service drive is key to the profitability of any dealership. Many dealers choose

IRVINE, CALIF, March 2, 2015 – AutoAlert, LLC., North America’s premier data mining and sales opportunity and retention provider, announced today the integration of Experian Automotive’s AutoCheck® vehicle history reports to its Deal Sheet

5 Keys to Sales Strategies in Automotive Repair, from FastTrak. A sales strategy is a plan that positions a company’s service offering in such a way that a competitive advantage is gained. A successful strategy will provide methods that allow sales

How Customer Training Leads To Retention, from AutoPoint. With almost everything consumers purchase, there’s an owner’s manual or set of instructions for them to use. For decades, car manufacturers have included an owner’s manual with new vehic

Service outsources small stuff, from Automotive News. Dealerships free to focus on customer satisfaction goals As dealers everywhere press their service departments to improve customer-satisfaction results, some Florida stores are outsourcing their m