Auto Retail News

Old Horses for New Horses and Killing the BDC, from Dealer Refresh. When asked today “what is your biggest challenge?”, the vast majority of Dealers will say…“finding qualified sales associates!” Unfortunately, most Dealers don’t have a c

Autos being designed with smartphone features, from WKYC. Drivers can stay connected to their favorite apps, even on the road  CLEVELAND – It’s technology at you finger tips, even behind the wheel. It’s what drivers are now expecti

Urbandale, IA–March 17th, 2015–Flick Fusion (www.flickfusion.com) today announced that DealerSocket has selected FlickFusion’s Video Marketing Platform as its primary video marketing platform for their DealerFire website customers. Auto

With 3 out of 4 car buyers influenced by online reviews, reputation and social media management has become a must-have for auto dealers. Minneapolis, MN –March 18, 2015–Outsell (www.outsell.com), a digital marketing Software-as-a-Service (SaaS)

The 5 People You Need In Your Digital Marketing Dream Team, from Small Business Trends. When you first get started in business, you and maybe one or two other people wear all the hats. Not only are you the owner of your business, you’re its accoun

The Internet’s Evolution to Authenticity: SEO vs Content Marketing, from Social Media Today. The word on the “industry” street is that authentic people, and authentic writing, have finally come into vogue. According to Ad Age Magazine, compan

4 Insightful Tips to Market your Products Uniquely, from LiveAdmins. Coming up with a marketing strategy that is cost efficient and result oriented may seem like a complicated task, however if you are well aware of the psychology of your target audie

Social Selling: You Can’t Turn a No into a Yes Without a Maybe In Between, from Kruse Control Inc. The path to the sale has many twists and turns. It’s not always easy to determine where and when you can provide the most value to your target cust

Edmunds Accelerates Engagement With SMS Marketing, from Retail Touch Points. Although mobile-optimized sites and apps can help brands successfully engage with smartphone users, Short Message Service (SMS), or text message marketing can help organizat