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Two Common and Totally Preventable Causes of IT Downtime
Information Technology (IT) downtime is a common affliction in every industry, affecting businesses of all sizes. Downtime is frustrating and expensive. For the average auto dealership,
Oct 10, 2016
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The Next Steps with Millennial Car Buyers
Millennials are technically defined by anyone who was born between the years of 1980-2000 and is currently anywhere between 17 - 36 years old, give or take a couple of years.
Oct 10, 2016
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The Undervalued FAQ Page and How to Build It
Your customers have questions. You can only hope that your people have the answers. Not all of your prospective clients (or loyal customers) want to speak to a live agent, though, so they visit your website
Oct 10, 2016
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10 Reasons Your Facebook Page is Failing
Not all Facebook pages are created equal. It's hard to ignore the opportunities available with Facebook to attract, engage and convert would-be customers. However, building a high-converting
Oct 10, 2016
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21st Digital Dealer Conference & Exposition: Strategies, Connections, & Emerging Technology to Stay Ahead in the Changing Automotive Landscape
Digital and automotive recently fused together during the 21st Digital Dealer Conference & Exposition held at the MGM Grand in Las Vegas, Nevada. The agenda, packed with 100+ Sessions
Oct 10, 2016
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Interview with Matt Lasco, Vice President of the Lasco Automotive Group
Matt Lasco, Vice President of the Lasco Automotive Group, based in Fenton and Grand Blanc Michigan, grew up in the automotive industry. He is the son of a 35-year Ford dealer and was
Oct 10, 2016
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Welcome Wagon Marketing
Everyone likes a warm welcome...especially in new surroundings. Research has clearly demonstrated that a customer who has an exceptional experience with a company’s product and services
Oct 10, 2016
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Develop an Aggressive Expense Plan for 2017
In less than 90 days, we will enter a new year. 2017 will be a new business year with a list of opportunities and challenges...some of which we did not complete or take advantage of in 2016 that will carry over.
Oct 10, 2016
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DMS and Profit Accounting
According to Warren Buffet, "Application and improvement of some modern accounting and financial techniques are fundamentally changing the company’s ability to make a profit."
Oct 10, 2016