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KEEPS, Inc., Founder Vernon “Ray” Branch Retires

LAS VEGAS, NV – July 9, 2018 — KEEPS, Inc., the premier provider of exclusive daily actionable data that saves management time and improves automotive service operations profits, today announced the retirement of Founder, Vernon “Ray” Bra
Jul 9, 2018
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LotMonkey Expands Strategic In-Dealership Merchandising System into Four New Markets

For Philadelphia, Louisville, Long Island & Northern New Jersey auto dealers, creating on-the-lot merchandising materials is now a breeze Saint Petersburg, FL July 9, 2018 – LotMonkey, a strategic in-dealership merchandising solution for indep
Jul 9, 2018
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Quick Tip: The ROS Magic Formula

Andy shares his Magic Formula for determining profitability in this ProfitByAction.com Quick Tip.
Jul 6, 2018
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Social Media is Alive and Killing It!

Some skeptics lament the decline in the use of social media platforms. Perhaps because they’ve become jaded due to all the arguments and political rhetoric constantly popping up in news feeds. Well, don’t for a second believe these pessimists! So
Jul 6, 2018
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How to Drive Automotive Leads With Facebook

For years, newspaper ads and trade magazines helped automotive manufacturers and their vast network of dealerships move vehicles from the showroom to buyers’ home garages. Today, the rate of digital proliferation into every facet of our lives means
Jul 6, 2018
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10 Reasons Why Your Facebook Page Is Failing

Not all Facebook pages are created equal. It’s hard to ignore the opportunities available with Facebook to attract, engage, and convert would-be customers, but building a high-converting Facebook page has been elusive for many dealers. It’
Jul 6, 2018
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Figuring Out What F&I Products Your Customers Need

Since when do F&I products only benefit certain customers? Moreover, when did the F&I manager become a financial services advisor that personally determined which products are important and which are not? Short of those rare one-off scenarios
Jul 6, 2018
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BLACK BOOK USED VEHICLE RETENTION INDEX CONTINUES WITH GAINS LONG AFTER SPRING MARKET

Monthly Index Increased +0.3% During June LAWRENCEVILLE, GA (July 5, 2018) – Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecast solutions, released its Used Vehicle Retention Index for
Jul 5, 2018
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This is How Marketing has Changed in the Last 15 Years

First of all, marketing in general is over saturated. It’s becoming more and more difficult to release a marketing campaign that stands out from the rest. Statistics show that the average consumer is exposed to thousands of advertisements each day.
Jul 5, 2018