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AutoTrader.com Enhances Connections Solution With New Chat Dashboard and Sitelink Pro
ATLANTA — AutoTrader.com is making it easier for dealers to provide a better shopping experience online with enhanced features included in the new Connections Expert solution. New for 2012 are the comprehensive Chat Dashboard and Sitelink Pro
Feb 8, 2012
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Leading Automotive CRM DealerSocket Announces Five New Products at the 2012 NADA’s Annual Conference
SAN CLEMENTE, Calif. — Leading auto dealer CRM DealerSocket (DealerSocket.com) announced five new products that were showcased at 2012 National Automobile Dealers Association convention in Las Vegas; SocketTalk™, RevenueRadar™, EnterpriseD
Feb 8, 2012
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AutoTrader.com Shows Direct Impact of the Big Game’s Automotive Ads to Website Usage and Shopper Behavior
ATLANTA — As the leading online resource in the automotive marketplace, AutoTrader.com makes its mark on the big game by tracking what advertisements drive consumer online shopping behavior. Using a methodology that identifies the real-time
Feb 8, 2012
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Media Experts Discuss Leveraging Video to Drive Google Organic Search and Website Conversion
According to Google, 80% of auto shoppers watched an online auto video of the car of interest during the sales process. Fifty-three percent of auto shoppers priced a vehicle after watching an online auto video. These are incredible stats that every a
Feb 8, 2012
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Lexus Revs Up Campaign to Launch the All-New GS
TORRANCE, Calif. — On the heels of Lexus’ first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan. The bold new GS—which arrives in showrooms this we
Feb 8, 2012
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Digital Marketing Expert to Discuss Online Marketing Fundamentals to Double Leads, Sales, and Profits
Timmy D. James, a leading digital marketing expert and well-respected industry trainer, and chief sales officer of Dealer Dimensions, is sharing his expertise with automotive dealers and managers. James will reveal seven simple rules that will: •
Feb 8, 2012
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Mazda Takes Innovative Approach in Debut of New Advertising Spot
IRVINE, Calif. — Mazda North American Operations (MNAO), the company known for such iconic vehicles as the Miata and the RX-7, engineering marvels such as the rotary engine and innovative SKYACTIV Technology, and the only Asian car company to e
Feb 8, 2012
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comScore Reports $50 Billion in Q4 2011 U.S. Retail E-Commerce Spending
RESTON, VA – comScore, Inc., a leader in measuring the digital world, today released its Q4 2011 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $49.7 billion for the quarter, up 14 percent versus year ago.
Feb 8, 2012
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Chief University Releases 2012 Training Schedule
Madison, Ind. – Chief University, the trusted training arm of Chief Automotive Technologies, announces its 2012 schedule of hands-on training courses for collision repair technicians, estimators and appraisers. The schedule includes many opportun
Feb 8, 2012