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Manufacturer Advertising Requirements: What Can a Dealer do About Unreasonable Advertising Rules?

At Bass Sox Mercer, we are receiving more and more calls from dealer clients concerning manufacturer advertising programs. The questions range from asking whether a manufacturer can set minimum advertising prices, to whether a manufacturer can enforc
Sep 13, 2011
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North American Toyota Production Returns to 100%

TORRANCE, CA – Addressing the Los Angeles Motor Press Guild at the Toyota U.S.A. Automobile Museum, Toyota Motor Engineering & Manufacturing Executive Vice President Steve St. Angelo today confirmed that Toyota’s North American production h
Sep 13, 2011
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MaximTrak Certified for Integration with Reynolds and Reynolds ERA® Dealer Management System

WAYNE, Pa. — MaximTrak Technologies (http://www.maximtrak.com), a leading systems developer for the retail automotive, motorcycle and powersports finance and insurance industry (F&I), today announced that it has been certified for integrati
Sep 13, 2011
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Chrysler Brand’s 2011 Super Bowl Commercial ‘Born of Fire’ Wins Creative Arts Emmy Award

Auburn Hills, Mich. – The Academy of Television Arts & Sciences awarded the 2010-2011 Creative Arts Primetime Emmy Awards for programs and individual achievements at the 63rd Emmy Awards presentation. An Emmy was awarded to the Chrysler br
Sep 13, 2011
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EPA Extends Deadline on Dealership Energy Survey

McLEAN, Va. – The Environmental Protection Agency has extended until Sept. 30 the deadline for dealers to complete a new survey on dealership energy use that could earn them national and local recognition. The National Automobile Dealers Associati
Sep 13, 2011

LEAP Financial Expands Management Team to Guide Growth Initiatives Talent Offers Wealth of Auto Finance Expertise

San Diego — LEAP Financial, an auto leasing company that helps consumers who have difficulty obtaining credit either keep their vehicle or get a different one, is expanding its management team to keep pace with rapid growth. New members of the
Sep 13, 2011
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Cars Out The Door ™ Delivers Internet Car Buying Leads at No Cost to Dealerships

Orlando, FLA – Cars Out The Door, the world’s only negotiation-free, online car buying website – with no dealer lead fees – today introduced Cars Out The Door 1.0, a solution that delivers free, unlimited internet leads to car dea
Sep 13, 2011
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Dodge Brand Launches New TV and Digital Campaign for 2012 Dodge Journey

AUBURN HILLS, Mich. — A new advertising campaign for the 2012 Dodge Journey that encourages people to get out and explore the world instead of just reading about it, has an added twist: a chance to win one of three Journey vehicles left hidde
Sep 13, 2011
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Man Files $600,000 Lawsuit Against Dealership

According to a story on Autoblog.com, a man (not identified as a customer or an employee) has filed a lawsuit in the amount of $600,000 against a Chicago-area dealership. The story said the man claims he was physically and verbally assaulted by emplo
Sep 13, 2011