The continuous evolution of digital marketing presents a unique challenge: ensuring that you or your agency partner implements the tactics and strategies that satisfy consumer intent. Whether it’s building the right, optimized landing pages or creating highly relevant ads through paid search and social media, there are important details that you may be missing out on. It’s often easy to assume that you already have these details covered because you trust your team or agency partner. So, you may be someone who has said, “We already do that.” And that could be holding your digital marketing back. This webinar will offer actionable insights for your primary digital marketing channels to help you make sure that you’re getting maximum potential of every dollar you spend in digital. Presenter: Dane Saville, Cofounder | Brand Manager, Reunion Marketing.
Sponsored by Reunion Marketing
Primary Learning Objectives:
- Get perspective on current consumer behaviors that contextualize the importance of ensuring that your digital marketing is firing on all cylinders.
- Acquire actionable steps to take, on your own, that highlight tactics your team likely isn’t doing for your onsite SEO, Google My Business, SEM, paid social media, and OTT.
- Gain a better understanding of the difference filling these gaps can make with real-life metric changes a dealership group has achieved.
Co-Founder | Brand Manager
Dane Saville has enjoyed an eclectic career from the classroom to the classified room for the Department of Navy to the studio. One thing has remained constant among all of the changes: educational distillation. He helped co-found Reunion Marketing as its thought leader on content marketing and has spent the last few years learning from experts in all disciplines of digital marketing to pull out the essential pieces for easy-to-learn content. Dane now hosts an educational automotive podcast series, the KPI Cafe, available on all major podcast platforms. Outside of his professional work, Dane enjoys time with his fiance Michelle, fur baby Gemma, and a small-time career as a professional wrestler.