TV has long been a staple of the auto advertising playbook. However, just as bestselling cars have evolved over time, so too has the vehicle for TV viewing. Connected TV is now the most popular model on the lot, and it’s giving dealerships unprecedented access to their highest-intent audiences.

Join MNTN to learn more about how Connected TV is driving innovation for dealers. In this session, you will learn:

• How to find high-intent audiences on CTV that rival paid search
• Why creating and updating your TV ads is easier than ever
• About the plethora of data that CTV provides and how to profit from it