Trending Auto Retail News
Napleton Tops Study in Responding to Internet Leads
For a third year in a row, the Napleton Auto Group dealerships topped in response to following internet leads. The 2024 Pied Piper PSI Internet Lead Effectiveness (ILE) Study measured responsiveness to internet leads coming though dealer websites among 18 of the...
Digital Dealer Hosts Webinar May 9 on Enhancing Dealership Sales Force Stability
In an effort to address the challenges of high turnover within the automotive sales industry, Digital Dealer is set to host a webinar on May 9, aimed at dealership owners, sales managers, and HR professionals looking for effective strategies to build a more stable,...
Why Car Shoppers Stop Watching Videos
Completion rate is a metric that video marketers keep a close eye on. A high completion rate for videos means that your video content is keeping viewers engaged—which for car dealers, means more leads, conversions, and loyalty. When car shoppers disengage from videos...
The Jury Is Out: How Many Dealers Are Utilizing AI?
Based on a recent industry survey of auto dealership executives located throughout the U.S., approximately 31% of respondents said they still rely only on gut instinct to manage their dealership’s vehicle inventory. This represents almost one third of dealer...
Optimize Your Car Dealership’s Social Media Posts: Proven Strategies
In today's digital landscape, consumers demand quick access to information without visiting a dealership. So, to stay competitive, car dealerships must develop unique content strategies tailored to their modern car buyers’ needs. This enables them to enrich their...
New Benchmark Data Suite Takes KPIs from Marketing, Inventory, Leads, Sales and F&I for Actionable Decision Making Across the Dealership
Chicago, Illinois – April 24, 2024 – Benchmark Automotive Data, the leading automotive suite for actionable decision making across the dealership, announced the launch of Benchmark Data Suite, their platform designed to easily track and manage important data in one...
Stella Automotive AI Raises Nearly $20M in Latest Financing Round
Stella Automotive AI raised $19.7 million in a Series A financing round that just closed, according to a May 1 statement. The Tampa-based technology provides artificial intelligence for car dealers, in what company officials say is providing the equivalent of an...
How To Avoid a $15k Loss On An EV Trade-in
One of the most pressing challenges dealerships face is properly evaluating the influx of battery electric vehicles (BEVs) and hybrids taken in on trade or purchased from auctions. Unlike an internal combustion engine-equipped vehicle, battery-powered vehicles contain...
Dahl Automotive, Fred Beans Automotive Group, Holman, Zeigler Auto Group: Dealership Sales Roundup
Zeigler Opening Subaru Dealership in Indiana Zeigler Auto Group will be hosting a grand opening event for Zeigler Subaru of Schererville on May 6. Formerly known as Zeigler Subaru of Merrillville, the dealership will officially open its doorse at its new location,...
Conversions API, The Dealer’s Goldmine
Every decision made in your dealership revolves around money. Each day, questions like "What is the margin in that deal?", "How should I allocate my coop funds?" and "What's the cost of the part the porter just broke?" require careful consideration. The decision to...
April Auto Sales to Sustain Spring Volume Push: S&P Global Mobility
New light vehicle sales volume will hit 1.34 million units in April, according to the latest S&P Global Mobility report releases April 30. Despite what appears to be a downturn from March 2024 (down 7%) and from April of the previous year (down 2%), adjustments...
Price Cuts Alone Won’t Solve EV Adoption Dilemma
In 2023, the electric vehicle (EV) industry experienced a significant milestone, with global sales surpassing 1.1 million units, marking the first time that annual sales exceeded the seven-figure threshold. This represented a surge of nearly 50% in EV adoption...
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