Trending Auto Retail News
The State of Customer Loyalty
Colloquy just came out with its Annual Loyalty Census Report which informs retailers about top loyalty trends. The data in this report (which you can download free at the link above) is important for retailers to view and understand as it reflects the changing...
To Grow Big Try Thinking Small
Every business wants to be the market leader and have success. Yet to do so, many have the mindset that it is necessary to spend more money. “Buy a Super Bowl ad,” they say. “Spend hundreds of thousands on TV and radio.” The trick to getting big isn’t always about...
No VIN left behind
Like a snowflake, every VIN is unique. From number of days on lot to current running incentives, the minor differences between vehicles in your inventory can make a major impact on what it takes for them to sell – and how much money you make once they do.
Jumpstart Automotive Media June 2017 Path to Purchase Report: Subcompact SUVs/CUVs Was the Fastest Growing Vehicle Segment in First Half of 2017
San Francisco, CA—July 18, 2017 – Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly share of shopper interest data. The report reveals that Subcompact SUVs and CUVs saw a 37% increase in interest across...
The Ticking Time Bombs Sitting Beneath Every Dashboard
According to the Los Angeles Times, Honda recently released a statement detailing how a Takata airbag killed a Florida man who was working on his 2001 Honda Accord. The vehicle was not being driven at the time and the report states that the man removed the center...
4 Tips to Master Your Dealership’s Online Presence: Show Your Assets
(Part 1 of a 4-piece blog series on vehicle merchandising) Every dealership’s biggest asset is inventory. Without vehicles, your dealership would simply be an empty parking lot with nothing to sell. That being the case, one would think dealerships would do everything...
The Wonderful World of Local SEO — Part 1
Tune in next Week for the Wonderful World of Local SEO -- Part 1 Local Search expert Greg Gifford, who speaks internationally at both automotive and SEO conferences, will dive deep into Local SEO in this in-depth, two-hour session. He’ll share the latest tips and...
Social Media: It’s All Cyclical
Cycles are a common part of our lives: every year brings a cycle of four seasons, every day brings a cycle of waking hours and sleep, and even our daily routines often take on a kind of cyclical appearance. The marketing, advertising, and media industries are no...
#FreebieFridays – Pay it Backwards (VIDEO)
ELEAD1ONE Partner Bill Wittenmyer shares insightful advice about the difference between average, good and great in this Freebie Friday quick tip for Automotive Dealers.
Turn Your Dealership Outside-In — NOT Inside Out
I always applaud dealers that make an effort to learn and better themselves professionally while also striving for personal growth. For this reason I find that 20-groups, conferences and educational opportunities are invaluable. However, one key thing I find missing...
BERT BOECKMANN, CHAIRMAN AND CEO OF GALPIN MOTORS, PRESENTED WITH FORD MOTOR COMPANY’S FIRST “DEALER HALL OF FAME” AWARD
BERT BOECKMANN, CHAIRMAN AND CEO OF GALPIN MOTORS, PRESENTED WITH FORD MOTOR COMPANY’S FIRST “DEALER HALL OF FAME” AWARD Boeckmann recognized for a lifetime of achievement, outstanding performance and inspirational leadership NORTH HILLS, CA (July 20, 2017) – Southern...
KAR Brings ‘Power of the Platform’ to TradeRev Digital Mobile Marketplace
KAR Brings ‘Power of the Platform’ to TradeRev Digital Mobile Marketplace Companies Release Integrated Transportation, Financing and Physical Auction Offerings for Dealers CARMEL, Ind. – July 20, 2017 – KAR Auction Services, Inc. (NYSE: KAR) announced a series of...
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