Sales & Variable OPS
Safeguarding Auto Dealers and Lenders: A Comprehensive Layered Approach to Combat Synthetic Identity Fraud
Fraud in the automotive industry is increasing at an alarming rate, making it one of the hot topics of discussion at the recent annual auto shows. While many fraud attempts are foiled before they happen, fraudsters continue to get more and more sophisticated at...
Enhancing Customer Experience: Innovative Strategies for Auto Dealerships
Customer experience (CX) generally refers to the range of emotions and reactions a potential customer experiences throughout their interactions with a business. In a car dealership, it includes the ease and effectiveness of digital communications and in-person...
Halo.Car Announces World-First Remote Driving Beta Program And First Participants, Car Rental Companies EV Access and Joulez
Las Vegas, Nev. - Halo.Car, a US-based company developing remote driving technology for cars, announced April 17 the launch of the Halo Beta program along with three initial participants: electric vehicle (EV) rental companies EV Access and Joulez and Spring Free EV,...
Group 1, Wolfe Automotive Group, McGovern Auto Group, Hawk Auto: Dealership Sales Roundup
Group 1 Purchases UK’s Inchcape Group 1 Automotive entered into a definitive agreement to acquire the U.K. automotive retailing business and related owned real estate from a subsidiary of Inchcape for approximately $439 million in an all-cash transaction. The...
Spotlight on….. Search Engines MD
As we look to tell the stories about people and the products that support auto dealerships, Digital Dealer is shining the spotlight on companies that help dealers do their job more effectively. We recently interviewed Search Engines MD’s Cody Jerry to hear about his...
Orbee and EMG Integrate to Activate Audiences Across Streaming Video and Audio Platforms
Orbee, a leader in customer experience middleware for the automotive industry, is excited to announce an integration with EMG, a leader in streaming advertising measurement and optimization solutions for the automotive industry. This integration makes it easy for...
KBB: New-Vehicle Average Transaction Prices Drop to Two Year Low
It continues to be a buyer’s market for new car customers. An analysis by Kelley Blue Book (KBB) found new-vehicle transaction prices (ATP) in March 2024 were $47,218, down 1% a year ago 5.4% from the market peak in December 2022. S KBB officials cited supply recovery...
Lotlinx: Dealers Not Using Analytics to Make Inventory Management, Price-Setting Decisions
Auto dealers are going by their gut rather then using artificial intelligence (AI) tools to make key decisions for their business. At least that is the finding Lotlinx's online survey of more than 2,500 automotive dealer professionals during March. The poll found just...
Ben Freedman Joins FlickFusion Video Marketing as National Sales Director
Urbandale, IA - FlickFusion Video Marketing, the leader in retail automotive video marketing, merchandising, and communications, has hired Ben Freedman as National Sales Director. In this newly established role, Freedman will oversee sales and marketing operations in...
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