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Inventory Management | Pre-Owned Sales & Marketing Strategies
December 12, 2014

Used-Car Prices Dropping, Not Crashing

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Inventory Management | Pre-Owned Sales & Marketing Strategies
December 12, 2014

Used-Car Prices Dropping, Not Crashing

Used-Car Prices Dropping, Not Crashing, from Wards Auto.

Rising new-car sales and incentives end a streak for pre-owned vehicle values.

A drop in used-car prices doesn’t mean they’ll crash and burn, say automotive remarketing experts at a conference here.

Chatter of a potential crisis in the pre-owned vehicle market is exaggerated, says Jonathan Banks, a senior analyst for the National Automobile Dealers Assn. “We’re talking about a soft landing, not a collapse like housing prices dropping 35% during the recession,” he says. “But people will be paying lower prices for used cars.”

It ends what was quite a run. Used-car prices increased 20% since 2007. It was the same old story: high demand meets low supply.

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Inventory Management•Pre-Owned Sales & Marketing Strategies

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