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DealerPoint
Insights
Translate Customer Buying Motivations into Scheduled Appointments and Sales
With so much focus on generating leads for your dealership, it’s important to recognize that success isn’t measured by the number of leads generated. As always, the bottom line literally…
Event NewsSocial Networking: The Gift of Friendship?
Close your eyes. Right now. Close your eyes. Okay, open them. I just realized you wouldn’t be able to read the rest of the instructions. After you close your eyes,…
Dealer NewsThere’s No Room for Sea Lawyers in the Automotive Industry
As some of you may know, I served in the United States Marine Corps back in the 1980s. I was lucky, and was allowed to spend most of my time…
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