We’re Headed to Detroit!
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DealerPoint
Insights
The Power of the Word
What is the impact of word choice on sales? In a word, dramatic. When a customer submits a lead to a dealership, it is best practice to execute a multi-vehicle…
Dealer NewsA Story of Lost Loyalty….and How to Regain It
Polston_Fixed Operations August10 The following is a true story. I took delivery of my new vehicle in January 2009. It was a smooth process and overall a pleasant…
Dealer NewsWould You Be a Fan of Your Dealership on Facebook?
While there has been much written about every business’s need to dive head first into social media – and even a few articles recently that attempted to put a dollar…
Dealer News


