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“Lincoln Dealers” the truest form of entrepreneurship
I have had the privilege in my automotive career since 1971 to see a lot of old brands go out and a lot of new brands come in, with many…
Dealer NewsGET REAL, NOT MAD! Retention is based on your responses, not your reactions
There are three primary factors in staffing that will shape your business destiny. They are your levels of clarity, empowerment and accountability. Clarity: having well-defined job descriptions AND a 40,000…
Dealer NewsFacebook Should be Sending Traffic to You – Not the Other Way Around
In one of the 20 Group presentations I gave last month discussing how dealers can better leverage social media, I showed a live demonstration of a dealer’s website that for…
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