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Digital Marketing Independence – Growing First-party Leads
In the August issue of Digital Dealer magazine, I introduced the concept of “Digital Marketing Independence” and asked the question “can dealers do it all themselves?” The short answer, for…
Dealer NewsStudy Shows Cleaner Vehicles Create Opportunities for Jobs, Economic Growth
WASHINGTON — More than 155,000 American workers already are making components for clean, fuel-efficient vehicles, and that number could grow significantly as the United States continues to embrace new generations…
Dealer NewsCustomer Loyalty Expert Defines What Customer Loyalty Programs Are and Why They Are Essential in Today’s Digital World
Increase your repurchase loyalty, service loyalty and overall profitability. Learn what the airline industry, hospitality industry and the top auto dealers already know: loyalty programs can increase bottom line profitability…
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