Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Conference Overview
Digital Dealer Conference & Expo is the only event purpose-built to solve the most urgent challenges in automotive marketing, advertising, and digital operations.
Insights
Napleton Tops Study in Responding to Internet Leads
For a third year in a row, the Napleton Auto Group dealerships topped in response to following internet leads. The 2024 Pied Piper PSI Internet Lead Effectiveness (ILE) Study measured…
Marketing
Digital Dealer Hosts Webinar May 9 on Enhancing Dealership Sales Force Stability
In an effort to address the challenges of high turnover within the automotive sales industry, Digital Dealer is set to host a webinar on May 9, aimed at dealership owners,…
Event News
Why Car Shoppers Stop Watching Videos
Completion rate is a metric that video marketers keep a close eye on. A high completion rate for videos means that your video content is keeping viewers engaged—which for car…
Marketing
