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Kia’s Consumer Reviews at Work, Both Online and On the Lot
eConsultancy reports on Kia Motors’ use of consumer reviews. Kia employed Revoo in their recent TV, print and dealership campaign to assist in reaching customers during the first quarter of…
Event NewsGM “Finds New Roads” Back to Facebook
According to Ad Age, after a year-long celibacy from the hallmark social media venue, General Motors has returned to Facebook’s paid advertising. Paid advertising makes up most of Facebook’s bread…
Dealer NewsStabenow Seeks to Re-open Federal Auto Loan Program
According to The Detroit News, Senator Debbie Stabenow is pushing to re-open the federal auto loan program. Comments from Congress and the Energy Department indicate support in Washington to be…
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