We’re Headed to Detroit!
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Content is STILL King
Many years ago, I heard an influential digital marketing speaker tell his audience that the most important next hire in automotive dealerships should be a Content Manager. He was right…
Dealer NewsThe Price is Right… Right?
How Credit Soft-Pulls Can Save No-Sales and Turn Applications Into Handshakes Bringing a real-time soft pull credit pre-screen into your sales process can not only double your online conversion and…
Dealer NewsBeyond Friends – Learning to Love Facebook (And Use It As a Force For Real Marketing Goodness)
If you’re still stuck in “kill mode” — blasting top-of-mind awareness ads on traditional media shotgun style, keeping up the barrage like you’re in an epic battle, it’s time to…
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