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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Automotive Survey Reveals Characteristics of Republican and Democrat Drivers
Swapalease.com, the nation’s largest car lease marketplace, released results of its 2016 “Election & Cars” survey, revealing interesting findings that show the differences in how the two
Dealer News
Canadians Find YouTube Ads 57% More Engaging Than TV Ads
We’ve been focused on the high level of consumer engagement with video, and we know it’s important to create interactive visual content for consumers. But in today’s market
Marketing
Cadillac Pinnacle Program – The Epitome of a Discriminatory Factory Program
General Motors has announced its latest program to attempt to bring the Cadillac brand back to prominence. As usual, the factory has put substantial focus on dealership operation
Dealer News
