Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Auto Dealership Liability for Accidents Occurring During Test Drives: How to Protect Your Dealership
Prospective car buyers are no different than the drivers we encounter daily on the road: some are skilled, and some are not so skilled. Add to that the prospective buyer’s…
Dealer News
Video Isn’t Only for Marketing
When it comes to video, most dealerships tend to think of it for purely sales department use, and sometimes in service. From communicating with customers via personalized emails,
Dealer News
Google Tax: Should You Turn off Branded Paid Search Keywords?
Four years ago a writer penned a piece on “Google Tax” that explained how businesses are essentially forced to run paid search campaigns on their brand names which, of course,
Dealer News
