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Your Service Competition Isn’t Other Dealers – It Is Joe Across the Street
Customers generally get their vehicle serviced close to home or work. Dealers are lucky that customers feel they should bring their new cars back to the same store when there…
Dealer NewsVideo Marketing: Sell, Don’t Tell
Why are we obsessed with television and movies? Because, just like books, they have the ability to capture our attention and transport us into fictional situations and universes.
MarketingConsumers Now Shop Online. Is YOUR Dealership Ready?
Car sales today are a whole different process from how it was in the past. A few years ago it was pretty much a given that buying a car could…
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