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Why Actionable Data is Better Than Big Data
For decades now, dealerships have gotten by with ‘self-reporting’ their financial performance, using very subjective methods and rarely adopting automation. I call this 'fake news.'
Dealer NewsRage Against the Machine: Getting Your PPC Automation Straight
Pay per click or PPC advertising is a money generator, but how can we maximize the latest trends in this form of advertising? It’s not just Google out there anymore!…
Dealer NewsFrogData Hires President of Heiser Automotive Group as National Sales Director
FrogData continues its rapid expansion with the hiring of Chris Dulla as National Sales Director. Dulla comes to FrogData with more than 30 years of executive experience at Heiser Automotive…
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