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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Using Consumer Data to Target, Personalize, Measure and Win in Automotive Marketing
It’s official: The days of “spray and pray” marketing of media—simply by demo and geography for Tier 3—are finally over. It’s now possible to identify targeted audiences for your digital…
Dealer News
Fyda Freightliner Western Star of Northern Kentucky Holds Ribbon Cutting to Mark Opening of New Dealership
Local and state officials, employees, and Fyda family members celebrate the opening of the first Kentucky dealership in the Fyda network. Columbus, August 15, 2017: Fyda Freightliner Western Star of…
Dealer News
3 Reasons Why You Overpay Your Worst People
Until dealers move to a non-negotiation system and consumers start buying 100% of their cars online, there is still an opportunity for anyone to make an above average income in…
Dealer News
