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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Witt’s Wise Words: Do You Know Who the Most Important Person at Your Dealership Is?
In this week’s episode of Witt’s Wise Words, Bill Wittenmyer reveals who the most important person at your dealership is and why.
Dealer News
Want to Increase Service Revenue? Start with the Basics!
After decades of working in and with dealerships all over the country, I find that many don’t have a proper process in place, or if they do, it’s not being…
Dealer News
Traffic Attribution vs Sales Attribution: What’s the Holy Grail of Marketing Measurement?
Part 2: Sales Attribution In part 1 of this series, I discussed Web Traffic Attribution, how that works and why most dealers are using it as their primary measurement tool…
Dealer News
