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A Scientific Model for Building Customer Trust
Do your customers trust your salespeople? According to the most recent Gallup poll on the subject, the answer is a resounding “No!”. Americans rank car salespeople as the third least…
Dealer NewsCustomer Acquisition Can Be More Effective When You Spend $0
Customer retention is typically much less expensive than customer acquisition. However, with the advent of the internet, consumers are changing. Now, I’m not saying that your dealership should ditch retention…
Dealer NewsRMS Automotive Adds Carfax Search to Digital Sales Platform
Vehicle history search helps dealers source inventory more efficiently and buy with greater confidence ATLANTA, Sept. 28, 2017 /PRNewswire/ — RMS Automotive has partnered with Carfax to enhance the digital buying…
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