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6 Reasons to Do an Annual Social Media Policy Review
We are nearing the end of the year and you know what that means…it’s time to assess and realign things for the New Year. Do you have a social media…
Dealer NewsYour People Are Your Brand!
What is your brand? It’s likely a combination of name recognition, years in business, innovation, location, consistency, service, and value. But all of these factors are driven by the performance,…
Dealer NewsOne Size Fits All No Longer Applies
According to NADA, new-vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of…
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