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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Big Data Busted 3: How Large Auto Groups Can Win with Better Data
Welcome back to my three-part series on how to implement Big Data to find the unique data hook that can separate your business from the competition. These articles are based…
Dealer News
If You Are Losing Your Donkey – Check This
A male donkey or ass is called a jack, a female a jenny or jennet; a young donkey is a foal. Jack donkeys are often used to mate with female horses to produce mules; the biological “reciprocal” of a mule,…
Dealer News
Mastering ‘Experiential’ Marketing!
The word ‘experiential’ is a Latin word from the 1600’s relating to our actions from ‘learned’ experiences. From a customer’s perspective, it’s more than just a temporary or staged ‘experience’. …
Dealer News
