Today’s savvy customers are carefully evaluating all of the businesses with whom they could work before making a selection.
Set your shop apart with this basic business principle: Wow them with your branding.
Because even for the little guys, branding matters.
What is branding?
“Branding” is:
- Your distinctive image.
- What you promise to your customer—competitive prices, superior workmanship, or unbelievable customer service.
- How people recognize your business.
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