The insights at Digital Dealer Conference & Expo are not restricted to just our session rooms. While attendees are enjoying their dedicated expo hall time, they will also have the opportunity to visit the DealerTech Live Stage for a multitude of different talks from industry experts!
Beyond the Buzz: AI in Action – Building Trust and Driving Sales from Click to Close
Speaker: Jade Terreberry, Senior Director of Strategic Planning, Autotrader / KBB ICO
Speaker: Noah Lee, Director of Product Consulting, Dealer.com
AI isn’t just a buzzword anymore – it’s a game-changer. This fast-paced session will take you behind the scenes to show how successful dealers are using AI in real time to build trust with consumers online and build bridges to in-store processes to close more sales. You’ll see how AI delivers insights, predictions, and automations that make your marketing smarter and your operations stronger – and how to put those in-action and to your advantage.
Because Everyone Loves Filling Out 37 Forms to Get an Answer
Speaker: Matthew Davis, CMO, TradePending
What’s the right website experience for your customers? Something quick with just a few questions, or something lengthier that takes much more time? That’s a trick question because websites need to cater to buyers at all stages of buying, as well as returning customers looking for service.
This session digs deep into customer research to explore the real data behind why people visit a dealer’s website, and how to craft the right technology stack to help the quick browsers get what they need and fast, while helping the more motivated buyers go deeper and do more research.
From Shopper Insights to Sales: Smarter Digital Advertising for Dealerships
Speaker: Matt Donato, Sales Director, Marketing Solutions, Azira
To grow sales, auto dealerships must confidently answer three critical questions:
- Who are my customers and my competitors’ customers?
- Am I targeting the right audience?
- Are my advertising dollars driving results?
This session will walk through how location intelligence can help dealerships answer these questions. You’ll see how to analyze shopper behavior, dealership visitation, and competitor performance, as well as how to apply these insights to digital advertising. Real-world campaign examples will be highlighted demonstrating using car shopper insights for bespoke audience creation, advertising activation and measurement/foot traffic attribution. This session will leave attendees with actionable ideas to implement right away.
Solutions Showcase
Formerly known as DVX, the Solutions Showcase is designed to bring you a quick look at a variety of innovative solutions. Solutions Showcase pitches are stripped down and informal, allowing dealers and managers to get an early idea about vendors’ core or new offerings. Get early strategic insights into solutions on the market before hitting the expo through a fast-paced, fun series of elevator pitches.
Attend this session to:
- Get an early look at the latest and greatest offerings from a variety of vendors
- Assess products and services to identify potential solutions and vendor partners
Maximize Your CDP: Turn Data into Dollars
Speaker: Jose Gomez, VP of Sales, PureCars
Unlock the full potential of your Customer Data Platform (CDP) and take personalized marketing to the next level. In this session, dive into practical strategies to maximize your CDP’s impact—enhancing engagement, efficiency, and revenue. Learn how to build targeted audiences, craft high-performing marketing campaigns, and leverage CDP data across multiple communication channels. Discover how to streamline follow-ups via email, text, and video while seamlessly integrating your CDP insights into your digital advertising strategy. Whether you’re looking to optimize outreach or drive greater ROI, this session will provide actionable takeaways to turn your data into measurable success.
State of Health: The New Mileage for EVs
Speaker: Raimund Brandstätter, Chief Sales Officer, AVILOO
The battery is the most valuable component of an electric vehicle – and also the one that creates the most uncertainty in the used EV market. Just as mileage has long been the trusted indicator for combustion cars, State of Health (SoH) is becoming the new benchmark for electric vehicles. But what does SoH really mean, and how can we measure it in a way that is transparent, accurate, and valuable for both businesses and consumers?
This session will reveal why reliable battery diagnostics are essential for the future of the EV market. You’ll learn how independent testing goes far beyond a simple SoH read-out, delivering insights that empower trust, transparency, and informed decision-making. From understanding what makes a battery report unique to seeing why customers increasingly demand them, this presentation will show how battery diagnostics set the new “mileage” standard for EVs.
Agentic Marketing and the Future of Auto Retail
Speaker: Aswin Mannepalli, Principal Industry Head, Manufacturing, Sitecore
Automotive retail is entering a new era where artificial intelligence does more than generate ads or content. Agentic marketing uses AI agents that can make decisions, coordinate campaigns, and personalize experiences across the entire buyer journey. For dealers, this means moving from static campaigns to dynamic systems that adapt in real time, guiding customers from first interest through purchase and service loyalty. This session will explain what agentic marketing is, how it works in practice, and why it represents the next competitive edge in auto retail. Participants will learn practical examples of how AI agents can help capture more leads, convert more sales, and build long term relationships with customers.
Fast Lane to the Sale: Real Tactics to Supercharge Your Workforce With AI
Speaker: Ross Tinkhan, VP, Auto OEM, Podium
Speed-to-lead is table stakes — and AI is changing the game. In this fast-paced session, see exactly how top dealers are using AI to engage, qualify, and schedule buyers in real time. Walk away with three proven tactics, a benchmark to test your own team, and the blueprint top rooftops are using to turn responsiveness into revenue.
Stop Burning Ad Spend: 3 Secrets to Smarter Search for Dealers
Speaker: Sean Stapleton, Co-Founder & CEO, Dealer Teamwork
Search is the most powerful marketing channel for dealerships. It’s also where most budgets get wasted. In this rapid-fire session, you’ll discover the 3 most important strategies every dealer needs to dominate Total Search in 2025.
With Google campaigns changing constantly and consumer expectations rising, dealers need to do more than show up in search, they need to own it. If your SEO and PPC strategies aren’t aligned, automated, and optimized with creative and tracking, you’re leaving leads (and money) on the table.
Whether you’re running your store’s digital strategy or managing vendor partners, this talk will help you stop the waste, take control of your tech stack, and unlock real performance from your search strategy.
No fluff. No sales pitch. Just real talk and real tactics to help you win.
Connected Intelligence: How CRM + AI Redefine the Buying Experience
Speaker: Art Dessein, VP of Sales, Impel
Speaker: Jessie Hammonds, Sr. Product Marketer, CDK
The future of automotive retail isn’t about adding tools, it’s about connecting intelligence across systems. This session explores how integrating AI with your CRM transforms lead management from reactive follow-up to proactive, personalized engagement. Dealers have no shortage of data, but without intelligent integration, that data rarely translates into better engagement or stronger relationships. Learn how AI-powered orchestration can reduce response times, increase appointment show rates, and deliver a buying journey that feels seamless – without adding more complexity to your team’s workflow.
BDC 3.0: How to Help Your Store Acquire More Customer Vehicles
Speaker: Patrick Janes, AVP, Inventory Solutions vAuto, Cox Automotive
Speaker: Mike O’Toole, Used Vehicle Director, Mohawk Honda
As dealers look to acquire more inventory directly from customers, they often tap their BDCs to help. But here’s the problem: The ask often requires a new process, and a lot more information from sales and service about the customer and the trade/purchase offer for their current vehicle, than many BDCs are equipped to deliver. This session will help you bridge the gap, delivering best practices and process points to help your BDC drive more vehicle acquisitions and sales.
AI Hacks: Best Practices & Takeaways from AI Hackathon
Speaker: Brent Wees, Certified AI Trainer – Creative Strategist – Executive Coach, idea.meet.plan
This session will empower attendees with a deeper understanding of AI capabilities and encourage them to implement these innovative tools and techniques in their marketing strategies.
Dive deeper into the tools and techniques that powered the Ultimate AI Hackathon in this immersive Learning Lab. This session is designed to provide participants with a thorough understanding of the AI tools used during the hackathon, featuring interactive demos and discussions led by Brent Wees and the expert table captains.
Don’t Miss Out!
There isn’t much time left to register! Make sure you’re in Vegas on October 14 and 15 so you don’t miss out on key insights that could enhance your business and important industry connections that could last a lifetime.
Digital Dealer offers full conference and expo badge options, as well as an expo hall-only option for Dealerships/OEMs. There is also Non-Exhibitor Conference & Expo Pass.
Two days. Endless value. Check it out before it’s too late!
Click here to register now.
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