Marketing & Advertising
Owners Increasingly Choosing Dealerships for Service Appointments: CDK
While a majority of car owners still choose independent repair facilities and car service chains, fixed operations at dealerships continues to make in-roads, according to CDK’s Service Shopper 4.0 study. In a survey of over 2,000 customers who had car maintenance and...
From Comfortably Numb to Unstoppable: Driving Engagement
In today’s competitive dealership landscape, employee turnover remains a significant challenge. Research from the Work Institute shows that 34 percent of employees leave their jobs due to a lack of career development opportunities, and disengaged employees are nearly...
automotiveMastermind Introduces its Enhanced Behavior Prediction Score
automotiveMastermind, the trusted data and technology provider in the automotive industry, has unveiled new machine learning and predictive data algorithms in their Behavior Prediction Score (BPS) solution and redesigned the Customer Deal Sheet user interface for...
Gubagoo Now Available to U.S. Audi Dealers
Gubagoo has partnered with all U.S.-based Audi dealers for modern chat and digital retailing tools to enhance sales and performance, as well as elevate the customer experience both online and in-store, according to company officials. As part of the Audi Digital...
CNA National Wins MOTOR Top 20 Award
Scottsdale, Ariz.— Last year, CNA National (CNAN) launched its service contract just for electric vehicles. That contract has now won a 2024 MOTOR Top 20 Award from MOTOR Information Systems. Electric vehicles more closely resemble computers than traditional cars. As...
Drivers Admit to Not Disclosing Mechanical Problems Before Sale: AppraisalPRO
A recent AppraisalPRO’s nationwide survey found that consumers are not always being forthright about the conditions of the car before they sell it. The report disclosed that nearly one in five American car owners admit the last car they sold had serious unresolved...
Optimizing Dealership Service Departments for Maximum Profitability
The service department plays a supportive role in sustaining dealership profitability alongside sales and other services. According to the National Automobile Dealers Association (NADA), dealership service and parts sales amounted to an impressive $142.62 billion in...
Automotive Tech Entrepreneur Joe Neiman Launches DealerClub
Former founder of ACV Auctions Joe Neiman recently announced the debut of his latest creation, DealerClub, the first and only reputation-based auto auction platform for buying and selling wholesale vehicles. An exclusive marketplace for professionals, DealerClub is...
Victory Automotive Group, Norm Reeves, Patriot Auto Group: Dealership Roundup
Victory Automotive Group Purchases California Dealership The Tim Lamb Group recently brokered the sale of Harvey Auto Group’s San Leandro Mazda dealership to the Victory Automotive Group. The deal, finalized Oct. 21, is Victory’s 53rd store in the United States,...
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