Marketing & Advertising
Wholesale Used Vehicle Prices Continue to Increase
April saw a sharp increase in wholesale used vehicle prices according to Cox Automotive’s Manheim Used Vehicle Value Index. The Manheim Index climbed to 208.2, marking a 4.9 percent rise compared to last year and a 2.7 percent increase over March 2025. It was also an...
Tariffs Are Roiling the Auto Industry: Here’s What It Means for Investors
As the 2025 U.S. election cycle ramps up, tariffs have reemerged as a flashpoint in trade discussions—especially in the auto sector. Donald Trump’s White House proposed 10 percent blanket import duty and 25 percent tariffs on vehicles imported from Mexico and Canada...
Carvana Achieves Record-Breaking Q1 Results Amidst Shifting Market
Carvana released its first quarter financial results last week and they paint quite a picture for the automotive ecommerce platform. Carvana reported 46 percent year-over-year growth in retail units sold during Q1 2025, reaching an all-time high of 133,898 vehicles....
The AI-Powered Car: Inevitable, but Will Drivers Embrace It?
The automotive industry is racing into the AI era, promising smarter, more intuitive vehicles. AI in cars is not just a possibility—it’s an inevitability. Automakers are integrating AI-driven voice recognition, predictive assistance, and decision-making capabilities...
Spiffy Announces Recall Capture, End-to-End Recall Automation Platform for Mobile Repairs
Spiffy has officially announced Recall Capture, its end-to-end recall automation platform designed specifically for mobile repair operations. Currently in limited beta with major dealership groups, Recall Capture is set to streamline the recall process by automating...
Don Franklin Kia, Jerry Seiner Honda, Patriot Hyundai of Bradley: Dealership Deals
Martin Kia Joins the Don Franklin Auto Group Family Martin Kia in Bowling Green, Kentucky has officially been acquired by Don Franklin Auto Group in a deal brokered by Performance Brokerage Services. Founded in 1985 by Cornelius A. Martin, Martin Management Group...
Light-Vehicle Sales Rate Above 17 Million Units for Second Straight Month
New light-vehicle sales surpassed a 17 million-unit seasonally adjusted annual rate (SAAR) for the second consecutive month according to NADA and Ward’s Intelligence. This reflects a 7.7 percent increase year over year as the threat of tariffs continues to control...
5 Must-Have Video Strategies for Dealerships
In recent years, video has emerged as a highly effective and increasingly preferred tool in digital marketing. Google reports that nearly 60 percent of auto shoppers say online videos have influenced their purchasing decisions. Furthermore, videos generate 12 times as...
Kerri Wise Joins Lotlinx as Chief Marketing Officer
Lotlinx has announced the appointment of Kerri Wise as its new Chief Marketing Officer. Wise will lead marketing strategy, brand development, and dealer engagement efforts as the company expands its artificial intelligence and machine learning offerings. Under Wise,...
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