Posts
News
DealerRater and Dataium Report: Car Shoppers 5.3 Times More Likely to Convert to a Lead When Dealers Have Positive, Consumer-Written Online Reviews
Positive online reviews that provide employee-specific information drive website traffic and leads to car dealers, according to a recent study from DealerRater, the world’s premier car dealer review website, and Dataium, the largest aggregator of o
May 12, 2014
Posts
News
AutoPoint Platform Helps Lexus of Seattle Enjoy 20 Percent Year-Over-Year Customer Pay Increase In Competitive Market
AutoPoint, the leading platform that drives improvement in auto dealer fixed operations, today announced that since installation, Kuni Lexus of Seattle averages more than $2.7 million in annual upsell revenue. In addition, in the first quarter of 201
May 12, 2014
Posts
News
Auto/Mate Spring Survey Reveals Auto Dealers On Board with Customer Loyalty and Rewards Programs
Auto/Mate Dealership Systems announced today that results from its Spring survey reveal that more than half of auto dealers have customer loyalty or rewards programs in their dealerships, and another 20 percent have plans to implement one soon or are
May 12, 2014
Posts
News
Digital is the New Black
There is no denying consumers are using online resources to educate themselves before ever setting foot on the dealership lot. In fact, nine out of ten consumers begin the process of purchasing a car through internet research, with 47% of these queri
May 12, 2014
Posts
News
How to Best Use Manufacturers’ Lists To Connect With Your Next Sale
When you receive a list from a manufacturer informing you of customers who are driving an older vehicle or reaching the end of their lease and listing which customers are driving what models, what do you do with that goldmine of data? If you have an
May 12, 2014
Posts
News
Is It Time to Move Your CRM to the Cloud?
During the past few years, “cloud computing” has become the favorite concept for web-based technology. A cloud DMS or CRM can be used in any area of the dealership where greater flexibility is required including the showroom, service drive, and p
May 12, 2014
Posts
News
Fixed Ops Challenges Are Coming: Are You Ready?
Service departments across the nation are gearing up to handle the overwhelming demands that are coming due to large numbers of recalls, particularly with GM vehicles. With over four million vehicles recalled to date in 2014, dealerships need to be r
May 12, 2014
Posts
News
Looking Beyond the Dealership
There’s More to Life Outside the Store We all eat, sleep, and breathe the car business. The problem is that we typically do it in the same place, with the same people, and the same perspective for most of our working lives. That’s not necessarily
May 7, 2014
Posts
News
Why Customers Object
Learning how to properly respond to customer objections is an important part of any well structured sales process. In order to understand why customers object, you need to be clear and honest about your methods of selling. Then, you will know how cus
May 5, 2014