Hip-Hop Video Promotes The Next Up Retail Sales Process, from Business Wire. ANAHEIM, Calif.–(BUSINESS WIRE)–Jumping on the YouTube video craze, The Next Up, a retail sales process (RSP) proven to improve dealership sales, released a humo

Online F&I product sales a ‘struggle’, from Automotive News. Driver’s Village has readily embraced offering credit approvals on its e-commerce site, dvoffers.com, but it has yet to sell extended service contracts and other F�

New lights lead dealership to a greener path, from Virtual-Strategy Magazine. Palmen DCJ explains new and more efficient lighting system RACINE, Wis., Dec. 1, 2014 /PRNewswire-iReach/ — Automotive dealers are quick to point out the advantages t

In-store kiosks put F&I right in front of customers, from Automotive News. Michael Fastman believes in the power of putting finance and insurance products at customers’ fingertips. So he is buying kiosks for BMW of Silver Spring, in Silver

How Will You Use Big Data in 2015?, from Business 2 Community. Big Data includes everything that makes it to the Internet. Structured data stored in databases is there, but so is unstructured data, including text messages, Tweets, Facebook status upd

Scion Selects 3 Birds to Energize its Dealer Communications Program, from Virtual-Strategy Magazine. Building on proven experience in consumer-focused branded messaging, 3 Birds is honored to announce its selection as the exclusive provider for Scion

Car Dealers Borrow Sales Strategies From Tesla, from Insider Car News. It was only a matter of time before car dealers started to admit, at least to themselves, that Tesla Motors’ sales model has some good points. The move is ironic considering tha

Car buyers test-drive dealers on social media, from USA Today. “What’s it gonna take for me to get you on this Facebook page today?” Auto dealers ask that question with increasing frequency these days, now that buyers use social med

Here’s How GM Uses Social Data to Improve Cars, from Adweek. Brands employ Twitter and Facebook feedback in new ways When owners of the new Chevrolet Trax drive off lots in January, they will comment on everything from its built-in WiFi to its