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Video Content is King on Social Media
There have been many digital marketing articles stating that video content is important. It definitely plays a strong role in humanizing a business - if customers can see the "face" of the company via a video,
Apr 13, 2016
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KAR Auction Services Announces Dr. Huey Antley to Lead New Data Science Solutions Group
KAR Auction Services, Inc. (NYSE: KAR), a leading end-to-end vehicle remarketing services provider, today announced the formation of a new Data Science Solutions Group (KAR DataSci).
Apr 12, 2016
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Black Book: 3 Segments See Price Increases In March
This week’s Black Book Market Insights report looks at where we are with cars and trucks during the peak of the spring season. The most glaring trend is that both cars and trucks are not seeing the same
Apr 12, 2016
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Used Car Market Insights – Week of Apr. 12, 2016
This week’s Black Book Market Insights report looks at where we are with cars and trucks during the peak of the spring season. The most glaring trend is that both cars and trucks are not seeing the same
Apr 12, 2016
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Pondering Home Deliveries and Test Drives?
The market is calling Beepi, Vroom and the Carvanna’s of the world ‘Disruptors.’ I simply call them evolutionary companies that will assist in gaining consumer trust and confidence with the car buying experience
Apr 12, 2016
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Loyalty Is Much More Than a Transaction
According to a study by Colloquy, there are 3.3 billion loyalty program memberships in the United States, which averages 29 per household. Yes, loyalty programs are everywhere. From grocery stores,
Apr 12, 2016
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Use Your Strongest Social Media and Build From There
While every business would likely love to be prominent on all social media networks, many that attempt to do so quickly experience burnout. It is possible to have a fully developed presence on the various
Apr 11, 2016
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Auto/Mate Announces Dates for its 2016 National Customer User Summit; Issues Call for Speakers and Sponsorships
Albany, N.Y. – April 11th, 2016 – Auto/Mate Dealership Systems today announced dates for its national customer User Summit, anticipated to be the largest event to date with more than 200 Auto/Mate customers expected in attendance. The 2016 User S
Apr 11, 2016
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RouteOne's eContracting Can Now Be Accessed Directly by Reynolds and Reynolds docuPAD®
RouteOne will make its full eContracting signature process available for the Reynolds and Reynolds® docuPAD® solution. Dealers utilizing RouteOne’s eContracting with docuPAD will receive all the benefits of RouteOne eContracting while providing t
Apr 6, 2016