New Autotrader study indicates most auto dealership customers see no difference between lowest price and fair and transparent prices.

In the average retail establishment roughly 80% of monthly sales are made in the last two weeks of each month. Just over 60% of those sales are made in the last 7 days of the month. And it is not

What do you say when your customer announces, "Wait a minute, I can get this exact same car for $600 less at XYZ Motors. Why should I pay you guys more?!"

When you consider the amount of money and effort dealerships devote to advertising, it’s clear they recognize the importance of a strong consumer brand is critical for success.

Some reports say car dealers will cease to exist by 2025, while some believe the role is indispensable. I believe the answer to this question is “yes”, but...

Many businesses with limited advertising budgets spend their money on the wrong advertising, promotion and lead generation programs only to obtain poor results and frustrations for their efforts.

But auto dealerships are also are being attacked. Hackers are targeting auto dealers, along with other service businesses, with sophisticated and targeted email scams designed to trick unwitting employees

Hiring to get the body count up can be a recipe for disaster. Personnel expert explains why dealers and managers need to hire character first and credentials second.

Every hour your business is open, well-meaning employees sabotage your customer service experience and drive customers away. And they do it without any inkling that they’re doing anything wrong.