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5 Tips on Successful Email Marketing for Car Dealerships

Email marketing continues to be one of the most effective online marketing strategies that dealerships can conduct. In fact, nearly 75% of adults say that email is their preferred method of communication
May 26, 2016
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Sales Meeting: Define or Design? Your Choice

Another typical day in the car business. One customer wouldn't even get out of their car, while another wouldn't demo the vehicle nor come inside. And the on...
May 26, 2016
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Why Dealers Project Steady Prices Through July

While the latest Black Book Market Insights report showed relatively mild depreciation last week among the majority of car and truck segments,
May 26, 2016
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The Regulatory Landscape of Online Car Sales

The laws governing car dealers and the auto industry can be, to put it mildly, complex. Marc Bonanni, the new associate general counsel at Beepi, would know. He has been an attorney in the auto industry
May 26, 2016
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Top 15 Service Advisor Myths

Myths are dangerous things. They are invented from misinformation and the unknown.  For example, only a few thousand years ago it was generally believed that if you sailed too far out to sea,
May 26, 2016
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Poll: Two-Thirds of US Would Struggle to Cover $1,000 Crisis

Two-thirds of Americans would have difficulty coming up with the money to cover a $1,000 emergency, according to an exclusive poll released Thursday, a signal that despite years of recovery from the
May 26, 2016
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Increasing Customer Retention starts TODAY

As a general manager or store director you are approached daily with the latest and greatest technique to attract more customers to your service department. Although this is a very necessary action to
May 26, 2016
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New Changes to Overtime Regulations that will Impact Every Employer

The most significant change to wage-and-hour law in more than a decade was published yesterday. This change means that 4.2 million salaried, non-manufacturing workers
May 26, 2016
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It’s Time to Part with the Participation Trophies

Entitlement is defined as believing you are owed special rewards, privileges or treatment. In essence entitlement says, “You owe me because I show up and belong, not because I step up
May 26, 2016