Even before COVID-19, the automotive industry was on the brink of a seismic shift. Electric vehicles (EVs) were poised to become mainstream, slashing maintenance and repair needs. Dealerships knew service lanes would see less traffic. The pandemic ac

ATLANTA, July 24, 2024 – Electric vehicles (EVs) have grown from a niche market to a notable chunk of automotive sales in just the last few years. Like all modern vehicles, EVs continue to evolve, and the market is beginning to see second-generatio

Explore the session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024)! Featured Session: Keller Creative Agency’s data engineer Alec Sullivan will present a session titled Falling in Love with the Numbers: From Sales Manager to

Penske Buys Bill Brown Ford in Michigan Penske Automotive Group recently acquired Bill Brown Ford in Livonia, MI. Serving Michigan’s largest county by population, the dealership is forecast to add $550 million in estimated annualized revenue,

Buying a car is a significant investment that is often accompanied by anxiety and numerous objections from customers. How salespeople handle these objections influences customer decisions and the dealership’s success. This impact is underscored

CF Search Marketing, in partnership with Launch Labs, is proud to announce the launch of ChatAI, a revolutionary feature of its software ShopperID. ChatAI represents the next frontier in conversion technology, aimed at enhancing dealership lead gener

The session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024) is now live! Automotive Marketing Gurus CEO Jonathan Thompson will host a session titled, Automotive Marketing 2024: WHO & WHAT is Important. Joining Thompson will

Fleet owners operating both electric vehicles (EVs) and their gas counterparts have higher levels of satisfaction with their EVs, according to a new report from Cox Automotive. The report, Future of Fleets: Path to EV Adoption, found EVs bring higher

The dealership sector encounters obstacles that affect both customers and companies. Issues such as mishandled car loan repayments and the increasing risk of cyberattacks have significant consequences. This article will explore how they impact consum