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OEMs: Give Dealers More Autonomy!
While the automotive industry has seen massive technology changes in the last 5 years, there is a continuing trend where some OEMs partner with specific vendors and then
May 19, 2017
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GoMoto and UpdatePromise Announce Exclusive Partnership
UpdatePromise, today announced an exclusive partnership with GoMoto, to combine the companies’ platforms into one fully embedded, DMS-connected consumer experience and
May 18, 2017
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How to Avoid Sales End-of-the-Month Catch Up
If you're in dealership management you're probably familiar with the routine. No matter how great your intentions are to keep a steady sales pace all month, it’s month-end and you're playing catch up
May 18, 2017
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ADESA Realigns Dealer Services to Enhance Customer Experience
ADESA, a business unit of KAR Auction Services, Inc. (NYSE: KAR), today announced that it has expanded the company’s dealer sales and services reach into additional regions
May 18, 2017
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5 PPC Trends for 2017
Pay per click or PPC advertising is a money generator, but how can we maximize the latest trends in this form of advertising? It’s not just Google out there anymore! Increasing competition from Bing
May 17, 2017
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LotLinx Announces Product Expansion: VS – Lead-Enabled Retargeting
LotLinx has announced the launch of LotLinx VS - Lead-Enabled Retargeting. This VIN-specific tool for Facebook combines the power of the largest social network with the industry’s
May 17, 2017
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Forty-Year Industry Veteran & KISS Concepts Group President Joins American Auto Shield with Plans for First-Of-Its-Kind Vehicle Service Contract Program
President Rod Heasley of KISS Concepts Group, a business development consulting firm focusing on auto dealer and lender services, has joined American Auto Shield
May 17, 2017
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What is Brand Loyalty, Really?
The automotive industry is extremely competitive – not just locally, but also at the manufacturer level. Manufacturers spend truckloads of money on conquest marketing and brand loyalty
May 17, 2017
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Search Optics Announces Virtual Business Development Center to Optimize Auto Dealer Lead Management
Search Optics®, a leading global digital marketing provider with expertise in automotive and other industries, today announced the Virtual Business Development Center (VBDC)
May 17, 2017