Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor showing results from a comparable dealership. While both can be valuable in the right situation, the pr

I was sitting with my wife the other night watching the movie Jaws on TV. My wife mentioned to me, during the filming of the movie, the shark was not functioning properly during shooting, This lead to Steven Spielberg to rely on creating suspense wit

More Applicants are Approved than Usual This Past Holiday Season   CINCINNATI, OHIO (January 10, 2018) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 62.0% approval rate for Dec

There can be no arguing that most dealerships operate in silos. Typically, four exist: New Car Sales, Used Car Sales, Service and Finance. These four departments usually work independently of each other, each with its own revenue and volume goals, y

One of the most frustrating things for marketers and public relations professionals is that companies tend to be so focused on producing sales, and/or marketing to prospective clients, that they become a bit like horses with blinders on — focus

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market I

Analytics-Driven Values Enable Auto Professionals to Value a Vehicle Based on its VIN-Specific History without Estimation  LAWRENCEVILLE, GA (January 9, 2018) – Black Book, a division of Hearst Business Media that provides industry-leading used ve

If you work in a dealership, my bet is that you are either celebrating because you exceeded your goals, are breathing a sigh of relief that you met them, or are extremely nervous because you didn’t. This time of year is generally crammed with repor

Subramanian Brings Highly Relevant Tech Expertise and Proven Track Record of Building High-Powered Organizations Capable of Delivering Complex, Reliable and Highly-Scalable Solutions CHICAGO, Jan. 8, 2018 /PRNewswire/ — Cars.com (NYSE: CARS) a