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Harassment: The Dizzying Costs for Your Dealership

Imagine what your company could do with an extra $100,000. How would you spend it? You could purchase a sophisticated piece of equipment. You could upgrade your showroom, or hire two new full-time employees, or fund an advertising campaign, or buy do
Feb 20, 2018
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BLINKER JOINS WITH ALLY TO ENHANCE THE AUTO INDUSTRY’S ONLY PEER-TO-PEER E-COMMERCE PLATFORM; EXPANDS TO LARGEST CAR MARKETS IN THE US

The Colorado-based company launches in California and Florida today; teams with Ally to offer industry-leading vehicle protection products DENVER, CO – February 20, 2018 – South by Southwest® Interactive Innovation Award winner and 2018 LendIt F
Feb 20, 2018
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SWAPALEASE.COM UNVEILS QUARTERLY AUTO LEASE TRENDS REPORT FOR Q4 2017

Report Shows Steady Levels in Search Traffic Stemming From Holiday Marketing. CINCINNATI, OHIO (FEBRUARY 20, 2018) – Swapalease.com, the nation’s largest online car lease marketplace, today released its quarterly lease trends report for t
Feb 20, 2018
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Don’t Forget Mr. & Mrs. Cellophane!

People are motivated by many different things. Some by money. Some by time off. But one of the most universal ways to motivate an employee is by recognition. For the most part that recognition comes from external sources; perhaps a customer complimen
Feb 20, 2018
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The Golden Rule for Change and Improvement

The automotive industry as we know it is undergoing a transition. From electric cars, to ride sharing, to autonomous cars, the landscape is rapidly changing. With consumers demanding convenience, and technology that radically changes the customer exp
Feb 20, 2018
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Making a Better Mousetrap: Leverage Consumer Behavior to Increase Conversions

As I have mentioned in past blogs, few customers complete lead forms, making it very difficult for dealers to track the source of their sales. Without this information, it’s virtually impossible to make educated decisions about how to spend your ma
Feb 20, 2018
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Auto/Mate Developers Win Hack Tech Valley Competition

Albany, NY – Feb 19, 2018​ – Auto/Mate Dealership Systems today announced that a team of five of its software developers placed first in the Hack Tech Valley (http://hacktechvalley.com) hackathon competition. The event was held at Schenectady C
Feb 19, 2018
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Fort Bend Kia Adds More Than $416,000 to its Bottom Line with Affinitiv’s Social Roots TM 1:1 Facebook Campaigns

Chicago, IL—Feb 19, 2018—In 2017, Fort Bend Kia added more than $416,000 to its bottom line with Affinitiv’s Social Roots TM 1:1 Facebook campaigns. Social Roots 1:1 is a unique digital advertising solution that leverages DMS data and trigger-b
Feb 19, 2018
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ELEAD1ONE Introduces DealBuilder Digital Retailing Solution for Auto Dealers

Game-changing application is designed to keep dealerships central to the online car-buying process Atlanta, GA – Feb 19, 2018 – ELEAD1ONE today introduced DealBuilder for auto dealerships, an online car-buying application that guides customers th
Feb 19, 2018