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Interview with 2018 NADA Chairman – Wes Lutz, Owner, Extreme Chrysler-Dodge-Jeep-Ram

NADA Chairman Wes Lutz, owner of Extreme Chrysler-Dodge-Jeep-Ram, has been in the retail-auto industry for more than four decades. Prior to his selection as NADA chairman, Lutz was 2017 vice chairman and before that led the organization’s regulator
Mar 8, 2018
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Dealer-FX Releases Customer Connect 3.0, Enabling Dealer BDCs to Utilize Text, Email and Phone to Drive Effective Outbound Campaigns and Customer Communications

Transforms BDCs Into Powerful Retention, Efficiency And Profit Drivers Toronto and Detroit, March 7, 2018 – Dealer-FX, the leading customer experience management provider for automotive OEMs and their retailers, announced the release of Customer Co
Mar 8, 2018
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SANTANDER CONSUMER USA AND AUTOGRAVITY WORK TO TRANSFORM THE CAR-BUYING AND FINANCING JOURNEY

Santander Consumer USA’s finance offers are now available on the AutoGravity mobile application DALLAS, MARCH 8, 2018 – Santander Consumer USA Holdings Inc. (NYSE: SC) today announced it has reached an agreement with automotive technology leade
Mar 8, 2018
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How to Promote Tentpole Events on Facebook

A ‘tentpole’ event at your dealership is one of those big-deal events that you really want to be successful. It could be a sale, holiday event, new product promotion or a community event that you’re sponsoring. Tentpole marketing is a strategy
Mar 7, 2018
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Xtime Partners with Digital Dealer to Recognize Industry’s Top Customer Experience

March 6, 2018 – Xtime is partnering with Digital Dealer to present the Customer Experience Excellence Award at Digital Dealer’s Conference & Expo in Orlando on April 10-12. At Xtime, we are proud of this partnership at the conference, whi
Mar 6, 2018
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Best Week YTD For Vehicle Depreciation

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market I
Mar 6, 2018
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Hitting the Target for Paid Search

Paid search typically consumes the largest part of a dealer’s digital advertising budget, and from my experience there are many dealers who are wasting a large portion of this spend.  Most of these dealers have no idea how to inspect the quality o
Mar 6, 2018
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5 Steps to Creating an Amazing Online Retail Experience

XXI century is all about shopping online. Almost every shop, retailers and manufacturers have transferred their services to the Internet and made shopping possible for everyone. Besides, shopping online can be more beneficial, as customers are often
Mar 6, 2018
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Tips for Auto Dealers to Crush Online Marketing

In the past few years, you may have noticed that your auto dealership marketing has reached a fevered pace. As competition for the used car shopper and that next sale grows in intensity, many dealers still continue to find value in traditional advert
Mar 6, 2018