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Tips On Creating Quality Videos that POP!

Tim James shares the importance of quality videos and tips on ways that dealers can make their videos more appealing to customers.
Jul 12, 2018
Posts News

Are you Deaf, Dumb & Blind to your Customers on Social Media?

Every successful business needs customer feedback to gauge how they are doing. Customer loyalty, experience and retention can’t be modified without hearing what your customers think. Dealerships rely on such things as manufacturer surveys and onlin
Jul 12, 2018
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How Machine Learning Can Help Your Dealership

Chief Product Officer Michael Markette shares how machine learning can help your dealership become more efficient.
Jul 12, 2018
Posts News

The Three Pillars of Success

Running a business is a constant struggle to make sure all pieces are working together. I have come to realize while there are many facets to a successful business, they can all be grouped into these three pillars. They need to be working in conjunct
Jul 11, 2018
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LEASE CREDIT APPROVAL RATES DIP SLIGHTLY TO 68.4% IN JUNE

Secondary Marketplace Activity Picks Up With Shoppers Looking to Avoid Dealer Down Payments CINCINNATI, OHIO (July 11, 2018) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 68.4% appr
Jul 11, 2018
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The 5 Essential Components to Running a Solid PPC Campaign

PPC (Pay-Per-Click) is an extremely effective way to drive legitimate, bottom of the funnel buyers into your dealership. Here are the 5 essential components you will need to run a solid PPC Campaign. 1. Identify Keywords That Under-Perform or Perform
Jul 11, 2018
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5 Tips for Switching CRMs

The decision to switch to a new CRM is not one to be taken lightly. On a daily basis, your sales team relies on your CRM for new leads and opportunities, to remind them what needs to be done, guide them through car deals and keep them on track to mee
Jul 11, 2018
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Customers Like the Easy Button: Use it to Increase Sales

It’s probably not news to you that, while customers like having new cars, many dislike the dealership experience. And, that dislike often immediately begins from the first moment they arrive and are basically accosted by 10 salespeople approaching
Jul 11, 2018
Posts News

The Three Buckets of Service Customers

Scot Eisenfelder explains the three buckets that service customers fall into and how best to reach out to them.
Jul 11, 2018