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Why the Service Write Up Is Critical
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Aug 16, 2019
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Reaching for High-Star Ratings
By Mike Lee, Internet Director, Melloy Nissan Two recent conversations prompted my exploration into online reputation and the discovery of solutions to improve our dealership’s star rating. The first was during a meeting with our factory’s owner
Aug 15, 2019
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The Surprising Effect Charity Work Has on Your Bottom Line
Community involvement has always shown a strong correlation with successful businesses. A study published in Strategic Management Journal found that philanthropy was associated with increased sales growth. A 2018 report by Nielsen Global said 55% of
Aug 15, 2019
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May Your DMS Be Forever in Your Favor
This is my third and final blog in the series about what to look for when choosing a DMS. In this final part of the series, I cover three more areas to consider when investigating what should be a long-term relationship. 1. Evaluate for the Future �
Aug 15, 2019
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JTA, Beep, First Transit and NAVYA Hold Autonomous Vehicle Emergency Training for Local First Responders
JACKSONVILLE, AUG. 15, 2019 – Jacksonville-area first responders, fire fighters and law enforcement officials are more prepared for the future of public transportation after completing emergency training with autonomous vehicles. The JTA, along wit
Aug 15, 2019
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16 Ways to Damage Your Professional Brand & Fail at Social Selling
We live in a connected world and social selling has become aligned with general sales best practices. The act of deeply examining the people and businesses we buy from is a common occurrence. Sifting through the noise and nonsense isn’t easy an
Aug 15, 2019
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Why Public Relations is Essential for Your Dealership
By Melanie Borden, VP of Marketing, Celebrity Motor Cars Tom Maoli’s Celebrity Motor Cars is where I reside as the in-house VP of marketing and built and run our internal agency. Celebrity Motor Cars is a luxury auto group in NJ/NY that consists of
Aug 15, 2019
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Using Facebook to Jumpstart Your Loyalty & Retention Programs
By Adam Pavkov, Client Partner, Facebook No industry is immune to the fundamental changes occurring in consumer purchase behavior and the heightened expectations surrounding the new retail shopping experience. However, there is certainly good news fo
Aug 15, 2019
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Manheim Boosts Investment in Simulcast Technology as Dealer Usage Continues to Rise
Growth Fuels More Than 1.3 Million Vehicles Sold to Digital Buyers Through July ATLANTA – When Manheim’s Simulcast technology was introduced to the remarketing industry in 2002, dealers were skeptical about this newfangled way of buying and sell
Aug 15, 2019