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Hard Facts: 3 Facebook Hacks – How to Get More Engagement

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 20, 2019
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How Will Robots Affect Driver Safety?

Several manufacturers, including Tesla, have rolled out some “innovative” features that include self-driving technology. At first glance, consumers like this type of vehicle technology because it typically means that these vehicles are fuel-effic
Sep 19, 2019
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Why Video is Vital to a Dealership’s Marketing Strategy

Director of Partnerships & Business Development, Lehel Reeves, shares why video marketing is a vital component of a dealership’s marketing strategy to engage more customers & sell more cars. 
Sep 19, 2019
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New iRecon, vAuto Provision Integration Offers End-to-End Used Vehicle Inventory Management

Dealers can now manage inventory and reconditioning through one, integrated workflow in vAuto Provision. Oakbrook Terrace, IL. – September 19, 2019 –vAuto announced today a first of its kind integration that brings the used vehicle inventory mana
Sep 19, 2019
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Key Value Drivers to Strengthen Your Business

By David A. Brackenbury, CFBS, Brackenbury & Associates  Value drivers, the intrinsic characteristics of an organization that buyers look for when deciding which company to buy, play a large part in the salability of a business, as well as i
Sep 19, 2019
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Kelley Blue Book Eases Car-Buying Process with Instant Cash Offer Tool Enhancements

Improved Consumer Experience Increases Transparency, Efficiency IRVINE, Calif., September 18, 2019 – Kelley Blue Book is making the trade-in and car-buying process more transparent and efficient for both consumers and dealers with the launch of its
Sep 18, 2019
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Stop Being Lead-Centric. It’s About the Customer Experience.

Today’s customers expect and demand an amazing customer experience. The dealership with the right vehicle and the best experience will ultimately win the business. To deliver the best experience possible, you must maintain expertise about your cust
Sep 18, 2019
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Digital Dealer 27 Takeaways: Going Beyond Personalization

By Kevin LeSage, Director of Digital Marketing, Autotrader The biggest lesson I’ve learned in digital marketing, over the years of helping dealerships with measuring the quality of their traffic, is that you must have a focused digital marketing st
Sep 18, 2019
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James M. Cox Foundation Awards $50,000 Grant to Spectrum Youth & Family Services Grant Will Help Renovate Spectrum’s Community Center

Spectrum Youth & Family Services was awarded a $50,000 grant award by the James M. Cox Foundation of Cox Enterprises to renovate a space in its Pearl Street building that will result in two-stories and 1,500 square feet of space for youth service
Sep 18, 2019