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Non-Compliance – Your Employees May Be Costing You Money

We recently published an article in this magazine entitled “ Supplier Audits to Reduce Costs and Improve Compliance.” The article encouraged organizations to audit suppliers on a periodic basis to verify compliance with price, terms surcharge
Aug 1, 2010
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Small Coverage Details that Could Cost Your Dealership a Fortune

The past several months we have seen some interesting policy quirks. Knowing this information may help you be certain that you have the right insurance coverage for your operation and are paying what you expect to pay. Aggregate auto inventory deduct
Aug 1, 2010
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‘Kick Butt & Take Names’ Marketing

Don T. is a second generation import dealer who regularly sends me e-mail updates on success milestones at his family’s dealership. “We’re ahead of last year for the past 3 months,” says Don, “and we’re looking for the best August ever!�
Aug 1, 2010
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Don’t Write It in Sand, Carve It in Stone

Every time I do a 20 group, dealer state association meeting or anything where a group of dealers are gathered without their managers, I start hearing what used car managers will not do or adhere to, or what they want as policy. I have some recommend
Aug 1, 2010
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Preparing for Change – Don’t Lose Data or E-mails

Changing DMS or CRM providers is hard enough. Your employees don’t like change and it seems like you never get all your data from your old system into the new system. Two things that you might not have expected during the change is a loss of archiv
Aug 1, 2010
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Voicemail – the Forgotten Tool

In past articles I’ve shared my belief that the best way to immediately improve sales is simply getting better at what you do with existing leads, particularly interacting with customers. Statistics show that well executed communications with the c
Aug 1, 2010
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The Power of the Word

What is the impact of word choice on sales? In a word, dramatic. When a customer submits a lead to a dealership, it is best practice to execute a multi-vehicle price quote within 10 minutes. It is also best practice to follow with a phone call in 10
Aug 1, 2010
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A Story of Lost Loyalty….and How to Regain It

  Polston_Fixed Operations August10   The following is a true story. I took delivery of my new vehicle in January 2009. It was a smooth process and overall a pleasant buying experience. The salesman thanked me for my business and then he stuck his
Aug 1, 2010
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Would You Be a Fan of Your Dealership on Facebook?

While there has been much written about every business’s need to dive head first into social media – and even a few articles recently that attempted to put a dollar value on a Facebook fan – nearly all of these discussions miss the mark for
Aug 1, 2010