I will admit, some of my more progressive colleagues at Dominion recognized the importance of QR codes far earlier than I. Nevertheless, I’ve become an advocate of this remarkable digital marketing tool and how it can help automotive dealers. Why d

La Quinta, CA — As the final touches are being put into place for the August 17 – 22nd Concours d’Elegance, the top ranking car collector show in the world, final touches are also put on the software that will be used by one luxury car mak

With the steep fines outlined for enforcement, the question of whether or not equipment is compliant to the EPA 6H has been a hot topic recently.  Shop-Pro Equipment announced that its Mobile Work Station® line of portable booths has been certifi

SAN RAMON, Calif. — MediaTrac™ today announced the release of the BeBack Program. This vehicle sales inducement program helps auto dealerships specifically target those potential buyers who may have visited the dealership but failed to purcha

Wayne, PA —  MaximTrak Technologies, a leading systems developer for the retail automotive, motorcycle and powersports finance and insurance industry (F & I), today announced the launch of  e-TRAK, a new digital platform for Providers a

Houston, Texas – Many auto dealerships are closing just twenty percent of shoppers who come through the doors, while the remaining eighty percent simply walk away to a competitor. CAR-Research XRM, a single-source CRM solution uniquely branded as;

IRVINE, Calif. — Kelley Blue Book www.kbb.com, the leading provider of new car and used car information, today reports the top three luxury and top three non-luxury brands with the lowest average Total Cost of Ownership for the initial five-yea

According to The Wall Street Journal, General Motors is recalling certain 2012 Chevrolet Impala and 2012 Buick LaCrosse vehicles to fix a problem with the electronic stability control. The story said the recall includes more than 14,000 vehicles.

Los Angeles, California – CarDomain, the largest social networking site for car lovers, today introduced a major enhancement to its exclusive Brand Pages, now enabling aftermarket  manufacturers to link social networking content originating f