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Volt Drawing New Faces to Chevrolet Dealerships

DETROIT – For Chevrolet dealers in the Pacific Northwest and Mid-Atlantic states, the arrival of the Chevrolet Volt electric vehicle with extended range means new faces coming through the doors of their stores. “We’ve been here a long time and
Aug 31, 2011

Nissan Launches New 2012 Versa Sedan With Multi-Platform “Most _____ Per Dollar” Marketing Campaign

FRANKLIN, Tenn. — In support of the roomy, all-new 2012 Nissan Sedan, which is on sale now at Nissan dealers nationwide, Nissan today revealed a fully integrated, multi-platform “Most _____ per dollar” marketing campaign.  Celebrat
Aug 31, 2011
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AutoRevo Vice President of Sales Shares the 3Dimensions of the Modern Mobile Marketer

Mobile searches have increased 500% since 2008.   93% of adults will have a smartphone by 2012.   74% of Internet users perform local-based searches.  The trend is clearly overwhelming growth in the mobile space – but is your dealership levera
Aug 31, 2011

Subaru Brings the “Power of Love” to the People

CHERRY HILL, N.J.  — Subaru of America, Inc. is offering the Facebook community an exclusive opportunity to select one of the charities to be a partner in this year’s fourth annual Subaru Share the Love event. To date, Subaru has donated
Aug 31, 2011
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Ford, Zipcar Bring Future of Transportation to Newest Generation of Drivers at U.S. Universities

DEARBORN, Mich. and CAMBRIDGE, Mass. – Ford Motor Company (NYSE: F) and Zipcar, Inc. (Nasdaq: ZIP) – the world’s leading car-sharing network – today announced a new strategic alliance establishing Ford as Zipcar’s largest university vehicl
Aug 31, 2011
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What About the UAW Talks?

According to the Detroit Free Press, Bob King, the United Auto Worker’s president, said Detroit’s big three, Ford Motor Company, Chrysler Group LLC and General Motors, could be impacted if the UAW talks fail. The story said if the contract talks
Aug 30, 2011
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Toyota Motor Sales, U.S.A., Inc. Announces Executive Appointments

TORRANCE, Ca. — Toyota Motor Sales, (TMS) U.S.A. Inc. announced the following executive appointments across the Toyota and Lexus Divisions. Dave Nordstrom is appointed to the newly created position of vice president, social media. Formerly, vi
Aug 30, 2011
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Christopher Gross Named COO of Chug, the Search Engine for Cars

SAN FRANCISCO — Chug, the search engine for cars, today announced that Christopher Gross has joined the company as chief operating officer.  An experienced leader in automotive, technology, finance and retail sales, Gross is charged with runni
Aug 30, 2011

Protecting your customers’ information: The Safeguards Rule

The Federal Trade Commission (FTC) enacted Standards for Safeguarding Customer Information (“Safeguards Rule”) on May 23, 2003. By now, most dealerships should have implemented their information security programs and taken steps to ensure complia
Aug 30, 2011