There are so many costly gimmicks, ploys, tactics, and calculated maneuvers designed to “reclaim” your service customer base, I lost count at $5K a month. The issue I have with this substantial expenditure is that none of it is used to address th

DETROIT – General Motors today announced the retention of former Vice Chairman Robert A. “Bob” Lutz to provide counsel to the senior leadership team of the company. Lutz will be available to executives on a part-time consultancy basis effective

Cedar Falls, Iowa – Due to the high market demand for speed, strategy and execution, Mudd Advertising is launching Mudd TV as an interactive tool to help auto dealers quickly get solutions today for their marketing efforts. This creative solution w

CHICAGO, IL– TransUnion’s proprietary Credit Risk Index (CRI) declined for the sixth consecutive quarter as consumers continue to pay off their outstanding debt and maintain low delinquency levels on their credit obligations. Compared to

Schaumburg, Ill. — Experian Automotive today announced that lenders continued to increase their appetite for risk in Q2 2011, with new vehicle loans for customers with credit outside of prime increasing by 22.4 percent, when compared to the previou

Audi Certified Pre-Owned sales of 3,169 vehicles mark the best August on record and the sixth-consecutive record month. Year to date sales of 25,517, an increase of 36.1% from 2010, put Audi on track to deliver the best CPO year on record. Audi Certi

SANTA MONICA, Calif.  — Elevated gas prices have helped to drive a surge in used compact car prices, according to a data analysis by Edmunds.com, the premier online resource for automotive information. Edmunds.com’s data reveal that consumers p

DETROIT – Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous with the brand is open to wide interpretation. Durant’s version of how the logo c

DETROIT – For the fourth month in a row, the Chevrolet Cruze is the best-selling compact car in the United States, recording a total of 21,807 sales in August. It is also the fifth-consecutive month of Cruze sales exceeding 20,000 units. Calendar y